Happen Factory - Social Marketing Excellence

Tag Archives: Google

Why Google Wave died (& why it was preventable)

So farewell Google Wave.  RIP.  Designed by the great minds that brought us Google Maps.  It was heralded as the innovation to change the face of email forever. Google Wave was designed to be ‘what email would look like it if hadn’t already been invented 40 years ago’.  It had promise.  Instead of having oneContinue Reading

Social search vs. decision engine

The lines are drawn, Google is firmly in the social search camp, Microsoft it would appear are now firmly in the serious (I don’t get all this social nonsense) results = decision camp. See their video that airs tonight here: \”The decision engine\”Continue Reading

Has twitter finally found a way to monetise itself?

So, Twitter is going to serve up adverts in it’s search results…. they say that the obvious move is sometimes the best move…  I’m just not overwhelmed by their vision. Twitbin has been serving up adverts via it’s Firefox addin for an age and Google does this par excellence (and has for an age). TwitterContinue Reading

Google Labs: Social Search

Google has launched “social search” in Labs.  The idea behind this is that you can view publicly available content related to your search terms that has been created by individuals in your social network. Google uses the links to social networks that you’ve added to your public Google Profile and it pulls information about yourContinue Reading

Get Adobe Flash playerPlugin by wpburn.com wordpress themes